Club Ruby
Developing a platform for fans to connect with Club Ruby, following latest news. The design aims to reflect the sounds of the music and the feel of their live shows.
Project: Club Ruby Website (clubrubysucks.com)
The main demographic for Club Ruby's fanbase includes individuals aged 16-30, with interests in post-punk music, Dungeons and Dragons, and video games. The band’s music delves into themes such as breaking gender norms and embracing neurodiversity, resonating deeply with its community.
The goal of clubrubysucks.com is to provide fans with an immersive experience that mirrors the band’s on-stage energy, allowing them to connect more deeply with the band online. A unique feature of the site is the fan art submission section, which encourages fans to contribute creatively and engage with the band.
Club Ruby has a strong tradition of offering newsletters and trading cards at their live shows, and this website aims to capture that same tactile, personal connection while preserving the charm of the physical items.
Future plans for the site include the development of an e-commerce section to sell merchandise, regular updates to the blog, and the creation of a nurture EDM campaign to keep fans engaged.
Web development (Squarespace)
Video editing
Blog management
EDM
content curatorship
